Our "March of Inspiring Mums" interview series celebrates women who are doing some amazing things, whether through business, a campaign or just being fabulous! - hope you enjoy the "March of Inspiring Mums" series!
Our latest interview is with Vardeep Edwards, a mum to two children (aged 8 and 6) and also a graphic designer and owner of The Branding Fox.
After juggling young children and a move out of London, Vardeep knew she had to make changes to her work life as she wanted to be around for her children's pick up times...this led to her setting up her own business, which she runs from her home in Rochester, Kent.
Today she shares tips on how to manage the work / family juggle, free up your time (including getting a cleaner)...and how she once starred on Good Morning!
1. Tell me a little about yourself and how you got into the job you’re now doing?
I’ve been a Graphic Designer for over 18 years, the last 12 as a freelancer. Before the children, I was used to working in various design studios across London and juggling other client’s work from home, then working into the night, often for 8-10 hours a day. It tended to be quite a demanding role, as you were often called in to meet very tight deadlines. But since having my two children, I knew this way of working had to stop.
I took a year off both times when they were born and eased myself back into the world of freelancing afterwards but there was a lot of juggling around childcare and getting my mum to cover. And we’d since moved out to Rochester, Kent from London, which added to the stress of catching the right train to make it home in time to pick them up.
I soon realised that working in London wasn’t a realistic long term option anymore. Plus, my youngest was about to start school. So, there would be no more nursery childcare to tide me over and frankly, I wanted to be the one picking them up from school, tending to them at home, so I needed to look at other options for work.
So, 2 years ago I completed the Digital Mums Social Media Strategy course and since then have added Social Media consultancy to my offerings. I now work flexibly from home and specialise in providing branding and logo design to my clients.
Tell me one interesting fact about you?
I once appeared on Good Morning for about 2 minutes, as the Tai Chi class I was a part of then were filmed for one of their stories!
Please can you share 3 tips for managing the juggle of motherhood, life and business?
1. Be realistic about how many hours you can allocate for your work. It helps to separate work time from family time
2. Plan time for yourself every week. This could be anything from taking time out for a bath, a walk or lunch with a friend.
3. If you can afford to do so, get a cleaner. Even if it’s every once in a while, as knowing that someone will eventually clear up the mess will be a weight off your mind!
What’s the best piece of advice you could give a new mum?
Don’t expect your baby to sleep through the night straightaway! If they do, then great but no matter what anyone says, most babies don’t sleep through for a while. So, take the breaks when you need to and get help, so you can catch up on some rest.
Colour can make a real difference to our mood - what’s your favourite colour? And how does it make you feel when you wear it?
My favourite colour is yellow. It’s bright, bold and cheerful and makes me feel energised.
What’s your favourite activity to do with your children?
Drawing! Any excuse for me to get my own drawing pens and papers out – I love it!
What do you like to do for some me-time?
I either read, exercise or go to an exhibition.
Thank so much Vardeep for your inspiring story. I think so many Mums can relate to wanting to find a job that is flexible around their young families. Setting up on your own and running your own business, although it may be flexible, I know it is definitely not easy so it's inspiring to see you being so successful doing something you're also passionate about!
If you've enjoyed this interview, make sure you check out our other "March of Inspiring Mums" series here